Founderfly Review. Not a Scam But There Are Issues

founderfly homepage screenshotI’ve been putting off doing a review on Founderfly for quite sometime but I feel it’s important to let people know that based on what I’ve seen, this place is not a scam and you can definitely learn a lot of useful info.

However, there are some elements of this website that I believe may inhibit people’s potential for online success.

So let’s get into them:

Founderfly in a nutshell:

Basically it’s an online marketing “school” which consists of mainly training videos and interviews with people who are successful in the business of making money online. The program features a considerate, but not large training in helping people succeed.

There is also an active forum within the Founderfly members area which

What I do like about the program is that there is currently a $1 trial happening with NO strings attached to it. When I say no strings,  it means:

  • No upsells (Thank goodness!)
  • No shady CC charges.

The only issue though is that this trial is 3 days long where as other places I’ve tried are 7. This really isn’t a big deal, but if you’re new to online marketing, expect a common side effect of information overload to take place.

I would advice that if you do take advantage of the current trial, to make sure you invest sometime (maybe 2 hours+) into checking out everything there to see if you decide to give the trial a shot. If you decide to stay, it’s about $20 a month after that which is a fair price in my opinion.

 The issues I was talking about:

1) I feel like it’s easy for a newbie to online marketing to get lost.

As I said before people who are new to this business are likely to experience the ever so common information overload which is fine. But through FounderFly, I feel like this doesn’t lead to positive outcomes because:

2) There’s way too many ideas on how to succeed online and no real step-by-step guidance.

Think of it this way:

Let’s say you enter a secret place that teaches you the keys to success. From there, you are given dozens of different ways to succeed and while I can guarantee you that there will be tons of ideas flowing around and a lot of excitement happening, there will likely be little/no action taken because there’s just so many choices available and this leads to confusion and worry that you may not do the right thing.

I’ve found that if you want to make money online, you should do this.

3) Instructions aren’t that simple to understand for newbies.

If I told you to go out, make an email list, collect 1,000 emails and then sell to them to make $1,000 a week, it sounds all fine and dandy, but to people who are new to online marketing, this process is going to need a much better/detailed explanation such as:

  • What is an email list.
  • How do you set up a website to collect emails.
  • Where/what do you actually have to do to make this happen.
  • Ect…

Now I am kind of paraphrasing the type of training you get in Founderfly as being a little too general and not specific enough, but as someone whose been through online marketing from top to bottom, I know how crucial it is to have proper, detailed & step-by-step guidance, ESPECIALLY for beginners to this business. This could absolutely make you or break you.

Out of all the places I’ve reviewed that do this, including Founderfly, Wealthy Affiliate stands as the only one that’s perfect for newbies to learn how to make money online. There are other legit affiliate marketing programs like these, but Wealthy Affiliate is still the best.

Additionally, all of the training that is within the members area is video based, meaning no text explanation. I don’t mind video tutorials and in some instances prefer it over text, but in my ideal world, it should be both. Some people prefer text, others video. Having one or the other is like only neglecting a huge piece of the marketing pie in my opinion.

4) Some of the training is a bit outdated.

2011-2012 to be more exact and this is major. Online marketing evolves nearly as fast as technology in the sense that what works today, may not work tomorrow. I didn’t really get into too many details but seeing posts from previous years on success in online marketing was enough to worry me in the sense that I can’t say it would work today (2014).

Now this doesn’t mean that if you do one thing and internet marketing evolves that you’ll have to constantly change things. Not at all. In fact in today’s world, the most stable approach to making money online and building a sustainable online business is this:

  • Find a niche
  • Make a website out of it. 
  • Write high quality content that talks about the niche you chose and this will lead to success! If you don’t know what a niche is, here is a quick tutorial.

If you stick to these 3 guidelines alone, you’re already ahead of probably 95% of other marketers who will likely fail in this business because they didn’t follow THIS approach.


  • Good amount of quality learning material on the site.
  • Active forum with helpful members.
  • Pretty cheap to join ($1 trial, then $20 a month).


  • Only video based training.
  • No real step-by-step approach to succeeding. Just too many different options which can lead to confusion.
  • Some training is outdated.

Final Rating: FounderFly

4 stars

Yellow Flag (Caution)

4 out of 10 stars. Borderline. I like the program, but it can be MUCH better if they just updated their site! In the meantime, here is a truly updated and step-by-step approach to making money online: It’s called Wealthy Affiliate.

My Final Thoughts:

To be perfectly honest, in many areas, Founderfly has earned a great deal of respect from me. I actually love the idea that this program is based on and it is completely legitimate. But because of the issues I mentioned above, I can’t give this program a green light.

I feel at this point in time, too many people can lost through an overflow of potentially outdated ideas in this program. Like I said before, if you’re new and want to succeed, you need a step-by-step approach. 

I’ll be checking the site from time to time to see whether or not they’ve updated themselves and if they do, I have no problem adding this program to my recommended programs section. In the meantime, if you’re a current/former member of FounderFly and would like to review your personal thoughts on it, I welcome it!

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