Name: Market Hero by Alex Becker.
Price: Free 14 day trial, then $47 a month membership.
Overall Rating: 7 out of 10 stars. There’s excellent value, lots of great content, good training and the stuff is taught by Alex Becker, a guy who uses the exact same stuff he preaches.
However, the content is in my opinion for more advanced people in this business and spending money is required on the techniques taught. Odds are, if you’re a beginner, you may lose a little bit of money at first, but Becker makes sure to try and minimize losses and make the rate of success happen faster.
Recommended? For advanced people, yes, for beginners, I suggest my 10 out of 10 program:
What is Market Hero? The Review:
There’s numerous ways to describe what this program is, but I believe a bullet point format will make it clear, quickly:
-This is a program that teaches various ways to advertise on YouTube to platforms like Google Adwords. There’s very advanced ad training on things like re-targeting, how to show up for specific audiences, ect…
-There is training on FB ads.
-There is training on creating opt in pages and webinars to convert leads from the above 2 methods.
-There is also training on “piggybacking” off popular YouTube videos via finding channels that get a lot of views on their videos and using those ideas to make your own YouTube videos to get a lot of views and then funnel them into offers.
-Additionally, there is side training on things like getting traffic from places like “SkillShare” which is a site where people can create courses.
-There are also case study modules within this whole program which show the strategies working (albeit it, they are tough to keep up with since there is a fast pace, so if you’re a beginner, you may have to watch it a few times).
-There is also training on email marketing, and collecting email lists via the traffic methods above, and converting that list.
-There’s also Shopify/drop shipping training.
Overall, you can see that this is a lot of stuff (and I’m honestly trying to compound all of this to explain it quickly) and you can actually get access to this for free for 14 days before getting charged $47 a month.
-There is an overwhelming amount of high value training, which is essentially free to view if you join.
-Alex is one of the most knowledgeable and successful people in the online marketing industry.
-The videos provided are pretty pragmatic in the message they aim to give.
-There is absolutely no scam going on here, Market Hero IS legit, 100%.
-There are truly advanced methods of paid traffic taught such as Adwords.
-Live support is available just about anytime throughout the site, no matter if you’re a new member.
-Bonus gifts and memberships are given out to members who stick around. The longer you’re there, the more they give away such as training, free books like Becker’s 10 Pillars to Wealth and other stuff.
-The membership area feels a bit “all over” in that there are 5 sections, and each section has it’s own type of training, but for beginners, a step 1, step 2 type format would make it easier to navigate. The way the site is set up right now, there are case studies, then there’s training, it felt a bit mixed for me.
-While there is support available 24-7 on weekdays, I saw a lot of questions within certain lessons go unanswered. I hope/suppose that these questions were answered by the support (live chat)?
-Information overload is there and the content is very advanced to comprehend in my opinion. I’ve dealt with a lot of the platforms Becker teaches about such as Adwords and made good money off it (although mine were less advanced), but the way it is taught here is not very beginner friendly and you REALLY have to sit and take notes on this stuff, because Becker has a fast pace of explaining things which can often go overlooked if you’re tying to fathom the topic being discussed by him.
-You are going to have to spend money on what Becker teaches, period. He does let you know about this, but the risk/message he conveys is that it’s worth spending a little bit of money at first to make more on the back end. Makes sense but going back to this program being difficult for beginners, they may find the learning curve to be longer and therefore, the money spent will be more, while they are figuring this out. However, don’t freak out when I say money spent, because it’s not a lot, he teaches you ways to spend pennies on ads and marketing methods, so the amount “lost” is minuscule daily, but it can add up if you don’t figure out a way to convert soon enough, so be prepared for this.
A quick look into Market Hero (the members area):
In case you were wondering what it looks like inside this program, here’s a quick tour:
So there’s 5 sections in this page, each section having it’s own set of training and/or case studies. But despite there only being 5 sections, make no mistake, some of them have a PLETHORA of training, and I have to say, despite digesting training quickly on most internet marketing programs, with Market Hero, this will take me a few days to figure out and even then, I will have to re-watch videos because the content can get pretty complex at times (though it’s still high value).
Let me summarize each of the 5 sections for you though so you know what’s up:
1) Hero MCS:
This area features numerous case studies where Becker speaks about YouTube advertising and getting more clicks, more conversions, and basically showing how and why his strategies work.
2) VMA Program (Video Market Accelerator):
This has a plethora of training on YouTube ads, getting free traffic by having your own channel using tactics like the piggyback technique I mentioned above and setting up ads for more conversions.
3) Hero Overdrive:
Feature a combination of FB ad training, case studies and YouTube ad marketing.
4) Hero Sales Academy:
This is probably the section where you’ll spend the most time since there are sections within this part, that have their own sections. Things like more FB advertising, YouTube stuff, conversion things, videos showing you what gifts you get if you stick around the program for an X amount of time, ect…
5) H-Com Lite.
Features a combination of email marketing case studies and training as well as training on Shopify store set ups and making money through them.
Final Rating: Market Hero.
7 out of 10 stars. This is program is awesome, but advanced, so keep the things I said in the pros and cons in mind, as well as the important things I’m about to say about the program in mind before you decide. Joining it for the free trial is well worth it, but if the program may be too advanced for you after everything I discussed, I’ve got something better:
My final thoughts:
Becker’s whole thesis/training is centered around the idea of cutting corners and making quick money, which 99% of all people entering into the online business want to achieve, it’s understandable.
But the way to do this through his teachings is to spend money on advertising (intelligently) throughout several high traffic platforms, particularly YouTube (Adwords) and Facebook. To make “quick money” involves risking to spend money at first, but again, the training is designed to help you make that risk minuscule in that if you set up whatever you’re doing on the back end of these ads, be it:
- Collecting an email list and correctly converting it.
- To selling high ticket items.
- To sending people to a Shopify store that converts.
Then the risk isn’t just minimized, it’s worth spending it. The only issue I see here is the inescapable learning curve of spending the money at first. I know from personal experience that getting traffic is generally not difficult, but converting the leads and people who come to your store/blog is hard, so while you’re figuring that out, you are spending money, which is where I think most beginners who are looking into Market Hero may find a problem in.
What I think of Market Hero. Who it’s for and who it’s not for (yet):
While the program is very good and the tactics are quite advanced, ultimately, my advice if you are a beginner would be to start in a less risky, more workable option to make money, which is FREE to do, but on the back end, you need more time for that method to develop to make you money.
I’m talking about SEO, something which Becker doesn’t really do much anymore (he focuses on paid marketing) and that is actually my main traffic driver and money earner to this day. I feel that it is a better option for beginners because:
-It’s free to do, therefore even though there is a learning curve, you are not losing money, no matter how long that learning curve is taking you, thereby making it 100% risk free.
-And eventually when the business grows, you are getting 100% free traffic, thereby making whatever ROI you’re going to make 100%.
There’s a lot more benefits to list and again, the only real con is the time it takes to get an SEO campaign/site up and running, but the pros are better in my opinion and like I said, it’s been my money maker for years.
I strongly believe that if you’re a beginner, it is imperative to set up specific foundations before you try Becker’s stuff, things like a website that has traffic and is earning money.
That develops the SAFETY NET you need to take risks with things like Becker’s training and make no mistake, what I advise can make you GREAT money, it’s just that on the negative side, it just takes more time to do, but on the flip side, it’s entirely free traffic and you can make A LOT of money too.
If you don’t already have that safety net type of business set up, my recommendation would be through Wealthy Affiliate, not Market Hero. Let Wealthy Affiliate help you develop a safe, profitable website whose profits you can then take to try Alex’s stuff.
Here’s a quick comparison:
I love both programs and see tremendous value in utilizing both of them on your business, but depending on WHICH stage of the business you’re in will ultimately determine which program better suites you.
For beginners starting from nothing, no experience, no site, no tools, nothing, Wealthy Affiliate is the better place to start this whole thing and make good money.
For advanced people who are making money or do have successful sites/experience, Market Hero should be the next stage of your journey to building an online business.