Pure Leverage is an MLM company which many have deemed a scam and a copy of Empower Network, which is now by the way, gone.
It is basically a program which helps you make money online by offering you “all in one” tools to lead people into the system, and make you and them money.
But this itself is one of the red flags of this system that I’ll be going over in this review.
Furthermore, the company boasts 100% commissions paid out to affiliates as well as 50% matching checks for accrued income made by people you refer to the program.
These claims are pretty outrageous (at least in my mind), so let’s examine what’s true and what isn’t because I can tell you this right now, there’s A LOT of smoke and mirrors behind this program and you’re going to find out about it in this article.
Before we go any further, I’d like to tell you that I am an online marketer with over 10 years experience in the field who knows how the process of making money online works.
So I’ll be debunking the promises this company makes and tell you the truth on whether or not this company is legit or a scam. You’ll be the judge…
Inside Pure Leverage. What it offers (5 main services):
I’m going to be breaking down the most important things you get from Pure Leverage but at the same time explaining the catch as well as if these components are the real deal or not. Just a heads up, most of them will not be as advertised.
Now I want to say that this program’s been around for MANY years, and I did review it in 2013. Since we are in 2019 now, I have looked to see if there have been improvements and changes made, at least enough to rate it higher.
I haven’t notice much changes, so this review is still applicable to today, and therefore, my verdict on it is still the same.
1) The company offers 2 membership levels:
A lower level for $24.95 & a $19.95 monthly level which is basically the cost to promote it as an affiliate. This is one of the first red flags as paying a fee to promote a program is not something I’m happy about, as it feels like a money grab.
Anything you pay for inside a program, should be backed up by equal value being provided in return. This just seems like an arbitrary fee to make extra money on their part.
2) 100% commissions off people you refer, here’s the catch.
The catch 1: It’s only 100% for the first month referral. After that it’s 50%. Not bad to be honest, but it’s not exactly explained unless you dig for that information. At least that’s how it was when I first reviewed it.
The catch 2: That monthly fee to promote it is one of the big ways this company still survives and again, I don’t like paying extra to promote something. There are certain programs that charge you to promote them, but they offer you tools, services and value, so you can see a good reason to charge extra there.
Here I just don’t see that…
3) An elite coaching program:
Quick note: I actually offer my own coaching, to succeed online, that is very different and in my opinion better than what this system offers, learn more here.
This training takes you through the whole process of understanding all of the benefits Pure Leverage offers you as well as how to utilize it in addition to tactics to seducing people to join it, getting them to attract others and in the process make you more money overall.
What this is all about REALLY is making blog pages promoting the company and attracting others to join them through you. However, instead of offering real value, most of these blogs do nothing more than copy/paste the same text the main Pure Leverage site have and woo visitors with images of riches, fancy cars, bold money claims and more (shiny object syndrome practices).
If you’ve done your searches for Pure Leverage reviews, odds are you’ve seen many of these blogs. In my mind a blog which offers glamour more than content is full of well you know what. I find this method of marketing sad and unethical.
It also reflects the kind of training you get from Pure Leverage. If all these blogs essentially promote this company the same way, it shows that they are being taught to do so by the company, which in turn reflects just how they do things.
And this is actually one of the reasons why there’s a rumor about Pure Leverage being a pyramid scheme…
4) An internal autoresponder for lead generation.
Autoresponders are programs which collect emails from a site and then allow you to send out follow up emails to sell something. Through Pure Leverage you are given an autoresponder program to use which they boast is better than top tier autoresponders on the market. This may be true, but in the bigger scheme of things, it may not matter.
The idea here is that you use this autoresponder to generate leads and potential clients through the autorespodner system and then refer them to Pure Leverage.
Upon doing further research, I found members complain that the autoresponder is not as it’s advertised. Emails you send out to potential clients end up going into the junk folder and thus never being opened. If this is true, then it defeats the purpose of having this kind of program.
5) A live conference package.
This is basically an added service to your membership allowing you create webinars and meetings to (what I guess is) get more leads into Pure Leverage.
Final Rating: Pure Leverage.
My final thoughts: The main issue I have with Pure Leverage:
One may look at all these extra services and tools provided by this company as being awesome, but I just see it as a self promoting system and tools to help you achieve that goal.
If Pure Leverage provided good training on promoting stuff outside of just promoting itself, I’d have no issues recommending it, but the problem is that as far as I see it, it’s self promotional and all the tools and training is geared to do that.
Toss in a near $20 a month fee to promote the system and it’s closer to a scam in my opinion than anything else.
Very often, these self promotional companies like to exaggerate the tools they offer as though it’s a one of a kind thing, but it isn’t. In my personal opinion, it’ll be quite tough to make good money online, legitimately through this system.