People often complicate how to find a keyword’s competition or use outdated tools that don’t give them accurate numbers. As a result, I’d like to show you a very simple method I personally use.It costs absolutely nothing and anyone can do it.
This method is called QSR which stands for “Quoted search result”. Sounds confusing but it really isn’t. Let me explain:
Whenever you want to find the exact competition for your chosen keyword (KW), simple do this:
Step 1: Go to Google
Step 2: Type your KW into quotes! So if my keyword was diets for obesity, I would type it as “diets for obesity” into Google (With quotes!). Then hit search.
Step 3: Now whatever your results, go to the very last page of your results. When you have no more pages, look under the search box at the top. It’ll say: Page (whatever your last page) of 212. The 212 is your KW’s exact competition or QSR.
Step 4: If the QSR is less than 300 (in this case it is!) then you have a keyword whose competition is low enough for you to reach the first page!
Text tutorial (with pictures):
1. Type your keyword into quotes:
2. Go to the last page possible for this keyword.
3. Now find your QSR (exact keyword competition)
And there you go! A very simple and legitimate way of finding a keyword’s competition. I’d like to also add a few very important things:
- If the QSR of your keyword is less than 300, you have a good chance of getting to the first page of Google with it.
- The less the QSR the better. The best possible QSR is 0.
- Generally, the longer your keyword, the less the QSR (99% of the time this is true).
- Not every low QSR keyword you find will land you on the first page (right away).
- A lot of what determines if you’ll make it to the first page is: QSR, content, the age of your site, how many comments it has. Full tutorial on this here.
- Not every KW with a low QSR automatically means a lot of traffic. Every keyword is different. In order to find how many people search the keyword, you’ll need a keyword tool. I personally use Jaaxy. It’s very accurate and provides QSR and monthly searches as well as other results.
Other helpful tips:
If you ever get stuck on which keywords to find, you can try a couple of things:
- Put yourself in the shoes of the person typing the keyword. What would they type? How would they type it?
- Use Google Instant to get ideas. Each time you type a keyword, Google will display keyword ideas you can use.
- Use the alphabet soup technique for finding an unlimited amount of keywords
- Use a keyword tool such as Jaaxy to find out just how many people search your keyword.
Finding the exact competition of a keyword isn’t difficult at all. Using the QSR approach, you should have no difficulty whatsoever in finding your keyword ever again 🙂
If you have any questions on this tutorial or would like to share your own personal approach to this subject, feel free to leave a comment below! Happy keyword hunting!